Public relations has always been about getting attention, participating in a public conversation, and shaping the narrative. Creative story telling of your brand, company or industry is essential if you want to remain relevant with you audiences.
Developing digital first strategies are essential in any public relations campaign as proper executions and tactics will help you to deliver key messages that resonate with your audiences.
Insights and digital signals are key building blocks to paving a good way forward which is why Share of Voice has developed a unique methodology of analysing billions of points of data to understand the “How”, “Where”, “When” and “What” you should engage.
Mining and analysing domain level insights
Mining and analysing real time conversations
Getting an understanding of this data will translate into brand growth opportunities and bring valuable insights which could lead to new sources of revenue.